2 March 2021 | Tags: Gary Salter
This month we were involved with something that might just help save someone’s life. M&C Saatchi have just launched more excellent work for the NHS and this latest campaign, shot by Gary Salter, highlights the need to watch out for the warning signs of Lung Cancer, something somewhat sidelined by Covid.
Creative for this important campaign was by M&C CCO Ben Golik and CD Tom Kennedy and we were thrilled to be asked to shoot the stills. Working alongside the TVC, we only had moments to get the shot, but it’s a very particular challenge that we deal with often and have become used to getting the best results.